Abstract: 【Abstract】With the entry of socialism with Chinese characteristics into a new era and the rapid development of information technology, sci-tech periodicals have faced new opportunities as well as challenges. Here we used our periodical the Chinese Journal of Blood Purification as an example to explore the ways to improve the influence of sci-tech periodicals, which include the objectives of the journal, the use of digital platform, and training of personnel. Chinese sci-tech periodicals are expected to have more influence through the priorities of right political direction, personnel training, professionalization, authority, diversity, high quality, and fusion media application of the periodicals.

Key words: Sci-tech periodical, New era, Fusion media, Personnel training